She has 11 investors to pitch.
11 Zoom calls on the calendar.
Same deck. Same questions. Same energy drain β 11 times. There's a better way.
She cancels 10 of the 11 Zoom calls.
Instead, she creates one private SBAU stream. Sets it to Invite Only. Copies the unique link. Pastes it into 11 LinkedIn DMs: 'I'm pitching live Thursday at 7pm. Tap this link to join β no download, no setup.' Done in 4 minutes.
[YourStartup] β Seed Round Pitch π
π Invite Only Β· Private Β· By link only
She goes live. All 11 investors join.
No calendar wrangling. No 'can you hear me?' No one accidentally on mute. They tap the link from their phones and they're in. She sees the viewer count tick up: 3β¦ 6β¦ 9β¦ 11. Everyone's here. She starts.
π 11 watching
π Private
π¬ Chat live
β‘ 30 sec setup
An investor asks about the CAC. She answers once.
In a normal raise, she'd answer that question 11 separate times across 11 separate calls. Here, she answers it live β and all 11 investors hear the same answer, at the same time, with the same energy. The Q&A builds on itself. Investors hear each other's questions. The room gets warm.
David K.
What's your current CAC vs LTV?
Founder
CAC is $18, LTV is $220. 12x. Let me show the retention curve.
Sarah M.
That retention curve is impressive for month 6
David K.
Agreed. Who else is in the round so far?
She knows exactly who's interested.
The stream ends. She has the full picture: who stayed till the end, who asked questions, who went quiet after the valuation slide. She opens her notes and starts follow-up emails β while the energy is still hot, while they're still thinking about the pitch. Not next week.
Post-Pitch Signal
David K. β 3 questions. Stayed to the end. β Follow up tonight.
Sarah M. β Commented on retention. Strong signal. β Send deck.
Marcus L. β Dropped off at valuation. β Lower priority.
David wants to meet in person. Tonight.
The pitch just ended. The energy is still alive. David types in chat: 'I'd love to meet β can we grab coffee?' She replies with her office address. He taps directions and is there in 20 minutes. No scheduling. No back-and-forth emails. The stream kept momentum, and the meeting happened the same night.
David K.
Really compelling β would love to meet in person tonight if possible?
Founder
Absolutely β we're at 180 Varick St, 4th floor. Come through anytime before 9pm!
David K.
Got directions. On my way π
180 Varick St, 4th Floor
New York, NY Β· 12 min drive
Two term sheets in her inbox.
Not two weeks later. Not after another round of calls. The next morning. Because they all heard the same pitch, at the same time, with the same urgency β and David had already shaken her hand the night before.
2 term sheets
from 1 pitch. 1 stream. 1 in-person meeting that happened the same night.
The old way vs. SBAU
11 Zoom calls across 3 weeks
1 live pitch stream, everyone at once
Answer the same 5 questions 11 times
Answer once, all investors hear it together
Energy drops between individual meetings
Social proof in the room β everyone sees who else is there
Cold deck PDF gets forwarded and ignored
Live stream β they see the founder, the conviction, the product